$1.55 million for Logidoo to streamline African cross-border e-commerce logistics

🚀 Introducing Logidoo! A Morocco-based startup streamlining cross-border e-commerce logistics in Africa, offering freight, customs, and delivery services.

And did we mention they've just secured $1.55 million in investment? 

Their largest seed funding to date!

  • Founded in 2019 by Tamsir Ousmane Traore, Logidoo quickly scaled from its initial setup and now serves more than 400 clients, with a presence in 8 countries across Africa. 

💰 Investor lowdown: This recent investment round was led by Maroc Numeric Fund II and included contributions from 216 Capital (Tunisia), Kalys Ventures (Morocco), Gullit VC (Ethiopia), Founders Factory Africa (Nigeria) and Sunny Side Venture Partners (Egypt/Japan).

🌍 The cross-border conundrum

The African e-commerce market is projected to grow significantly, with annual revenues expected to reach $46.1 billion by 2025. However, the continent's logistics infrastructure, largely fragmented and underdeveloped, is not keeping pace with this growth. 

Compared to regions like the EU and Asia, the intra-trade is relatively low. 

The reality of this? A complex web of customs regulations, poor road networks, and a lack of standardized logistics solutions across borders.

With Africa's e-commerce market projected to surge, addressing these logistical hurdles is crucial. 

🌐 One place for it all

Enter Logidoo with their unified digital platform that aggregates a network of over 3,000 logistics providers!

Benefits of this single platform? Logidoo claims to simplify the complex customs process and improve road network utilization, facilitating smoother cross-border transactions. 

Sounds good, but how do we know it works? The platform's efficiency is evidenced by its completion of more than 100,000 operations. 

This, coupled with achieving EBITDA positive status since January 2023, underscores its financial stability too. 

Their approach is contributing significantly to the realization of the African Continental Free Trade Area's vision. 

🔮 Flashforward

Leveraging its latest funding, Logidoo aims to solidify its presence across Africa, focusing on expanding to new markets. 

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