Lokalee raises $5.6 million to bring AI-powered content platform to hotels and holiday homes

Meet Lokalee! This Dubai-based travel tech start-up offers an AI-powered B2B content platform tailored for hotels and holiday homes, focusing on enhancing guest interactions, simplifying operations, and boosting revenue.

Did we mention they just secured $5.6 million in pre-Series A funding?

• Founded by Samir Abi Frem in 2019, Lokalee has partnered with over 200 brands in 20 countries, and has been used by top hotel groups like Movenpick, Sheraton and Hilton.

💰Investor lowdown: Crown Private Fund led the investment round, with a trio of strategic investors from the hotel and tech sectors also joining the round.

✋ Taking things personally

Receiving family-fun themed activities for a one-night business stay? That's a disconnect in personalisation that just won’t cut the mustard with consumers anymore.

Enter Lokalee. The company offers a customisable, white-label, AI-enhanced guest interaction platform designed to elevate and personalise the guest experience at hotels and holiday homes.

⚙️ Break it down

What it does for guests? It streamlines the booking process for various property amenities and local, authentic experiences based on your geo-location, purpose of visit, preferences, and available time, all curated by Lokalee's expert team and global partners.

What it does for hotels? Lokalee enables hosts to promote their services, boost visitor traffic, and create additional income opportunities through in-app purchases, enhancing guest satisfaction and loyalty and boosting revenue.

• In September, Lokalee partnered with Primestar Group, becoming their global digital concierge platform.

🔮 Flash-forward

The new funding will accelerate Lokalee's product development and expansion into European markets, with upcoming plans to launch an AI and human-curated data integrated trip planner for an enriched travel experience.